A Journey Through Time: The Rich History of the King Valley
Nestled in Victoria’s High Country, the King Valley is today celebrated for its rolling vineyards, charming cellar doors, and rich Italian heritage. But beyond the Prosecco and panoramic views lies a fascinating past shaped by Indigenous custodianship, pioneering resilience, bushranger legends, and waves of multicultural migration.
Let’s take a look at how this remarkable region evolved into one of Australia’s most distinctive wine destinations.
Indigenous Heritage
Long before European settlers arrived, the Taungurung people, also known as the Daung Wurrung or Goulburn River Tribe, have cared for the King Valley (and broader central Victoria) since time immemorial, for over 2,000 generations. Their traditional territory extends throughout the region, and they have a deep connection to the land and its resources. European settlement in the early 1800s significantly disrupted Taungurung life and resulted in their displacement and the loss of their traditional way of life. The rivers, forests, and mountains that define the area today were integral to their way of life—providing food, shelter, and spiritual connection. Their presence and cultural practices continue to hold deep significance across the region.
1840s - 1870 Bushrangers and Settlers
European settlers established pastoral runs in the valley by the 1840s. During the mid to late 19th century, the area became infamous as bushranger country. In 1860, the notorious ‘Mad Dog’ Morgan stole a horse from Evans Station near Whitfield. Just a few years later, bushranger Harry Power operated across the valley—and was briefly joined in 1869 by a young Ned Kelly, then just 13 years old. Power’s eventual capture in 1870 marked the end of a wild era, but the stories still echo through the hills.
1870s - 1910 Building Community
With the bushranger era behind them, locals began shaping a thriving rural community. A Post Office was opened in 1874, followed by the town’s first church in 1887. In 1889, Whitfield became the new name for the Upper King River Post Office, and that same year, the region made history as home to Victoria’s first narrow-gauge railway line, connecting Whitfield to Wangaratta and opening new trade routes.
The early 20th century saw further growth, with the Mechanics Hall opening in 1902 and an experimental farming station established by 1910. Early crops included hops and tobacco—crops that would go on to define much of the valley’s agricultural identity.
1940s - 1980 Post-War Migration and Tobacco Farming
The face of the King Valley changed significantly after World War II. A wave of European migrants—primarily Italians, but also Yugoslav and Spanish families—settled in the valley. Many worked as tobacco growers, putting in long days and hard labour to build better lives. Their efforts paid off, and by 1978, Italians owned 82% of farms just north of Whitfield.
Their influence is still deeply felt in the valley today—seen in the warm hospitality, shared meals, and winemaking traditions passed down through generations.
Change, Loss, and Reinvention
The community suffered a major blow in 2013 when the beloved Whitfield General Store was destroyed by fire. For many, it marked the end of an era—but also a moment to reflect on the town’s resilience the Store was rebuilt a year later.
Tobacco is no longer grown in the King Valley. In its place, a new era of agriculture and viticulture has flourished. Today, you’ll find vineyards producing premium Sangiovese, Nebbiolo, Pinot Grigio, and of course, the sparkling King Valley Prosecco that has become the region’s signature.
Other crops—chestnuts, berries, hops, and timber—also thrive in the valley’s fertile soils and cool climate. The King Valley is now known for having some of the highest-altitude vineyards in Australia.
Experience the Legacy
The King Valley's story is one of evolution—rooted in tradition, shaped by adversity, and lifted by community. Whether you're wine tasting at a family-run cellar door along the King Valley Prosecco Road or exploring Victoria's High Country scenic trails once roamed by bushrangers, you’re walking through history.
And when you stay at Valley View Caravan Park, you’re at the very heart of it all—surrounded by the landscapes, cultures, and legacies that make the King Valley a truly unforgettable part of Victoria.